Similar to blogging, 75% of B2C businesses send out a regular email newsletter. The key to creating a newsletter that captures your subscribers' attention is to consistently deliver content that is highly shareable and inspires action.
Your Rivet Works content can be used to as the primary focus of an email, or inserted to support your current newsletter layout.
Here's an A+ example from Mountain Crest Gardens:
The email successfully promotes newly released products, yet also delivers inspiration with experiences from real customers. Furthermore, subscribers can easily click through to see the full customer submission, or view the full gallery.
Bonus Tip: Include the aggregate 5-star ratings you capture through Rivet Works for each product you're promoting to boost credibility.